What is a Master Franchise?

Today I am taking a few minutes to briefly explain what a master franchise is. This is part of my series on franchise education, which is a compilation of common questions I have… Continue reading

Flavors of the Caribbean

Food you feel better about eating. This is the motto of Miami-based Pollo Tropical, the friendly chain of fast-casual restaurants (do not get mistaken by fast food) featuring a real fire grill where… Continue reading

Robeks Fruit Smoothies

What is a smoothie? A smoothie is a blend of fresh fruit and, in many cases, ice, frozen fruit, honey or syrup and other ingredients.¬†Between the 90’s and 2000’s, smoothies became widely available… Continue reading

After all, what is Franchising?

When I tell people I work with franchise consulting, on an airplane, at a party or at the supermarket cash register line, people always ask me: “So, hmmm…like fast food?”.¬†For one’s surprise, there… Continue reading

My first Job: What I’ve learned from selling lemonades

Throughout last week I saw dozens of trendsetters on LinkedIn posting and blogging about their first jobs. So I am going to jump on the bandwagon too and tell you a little about… Continue reading

High End Consignment

Resale goes Upscale; that is the motto of New York City’s Second Time Around, a high end chain of consignment stores. Brand names such as Chanel, Louis Vuitton, Hermes, YSL, Marc Jacobs all… Continue reading

Chick-fil-A: Closed-on-Sunday

The famous fast-food American chain Chick-Fil-A, is not only known for its delicious and juicy chicken sandwiches and french fries, but also for a very unusual habit: All 1,700 Chick-Fil-A stores close every… Continue reading

Starbucks unveils its first Teavana Tea Bar

Coffee powerhouse Starbucks just opened today its first location of the Teavana Fine Teas + Tea Bar in Manhattan, New York. This speaks a lot about Starbucks’ strategy of long term growth, as… Continue reading

International Product Adaptation

Whenever a franchise chain expands internationally, it has to do what we call a product adaptation. Products or services don’t necessarily translate literally from its country of origin to its target country. A… Continue reading

School of Rock

Everyone who knows me well knows I love music, particularly alternative, indie and classic rock. But who doesn’t enjoy Rock and Roll? Tunes like Rolling Stones’ Satisfaction, Deep Purple’s Smoke on the Water… Continue reading